WhatFontIs Blog

Principle #2: body height and glyph width

As some of you might know, there are a few ways you can measure up the size of a character. The most common one implies two different aspects that you must take in consideration: body height and body width. Today, we’re going to spice things up a bit and move our attention to another way of de…

The most recognisable fonts

After long hours of thinking about fonts, we have come to a significant conclusion: fonts are ubiquitous. They really are everywhere. We see them on books and movie posters, on clothing and school papers. We even see them on food. Remember the Alphabet soup, right? All in all, some fonts are easier …

Mastercard, is that you? New logo, old look.

Nowadays, brands tend to change their appearance more often. They can come up with a new logo or a reinterpreted version of the old one. They can think of a new slogan. Or they can sweep us off our feet with an entire “new look”. When talking about beneficial change, Mastercard is a pret…

Principle #1: Let’s talk about stress and letters

Let us tell you some breaking news: fonts are stressed to. Not by briefs or by clients, but due to the pressure points certain letters have.

Can fonts help us recall things better?

We all know the struggle of remembering all kinds of information. And, to be honest, we have already tried pretty much everything when it comes to writing important things down. Although, there’s one thing we have never tried before: writing things in hard-to-read fonts.

How Zara rebranded itself

In case you missed out the news, ZARA rebranded itself at the end of January and ambushed us with a new logo. After eight years of glory, the old breezy and minimalistic logo retired.

Why not Comic Sans MS?

The public enemy no.1 of all graphic designers, Comic Sans still remains one of the most known and used fonts in the entire world. But what makes us dislike it so much? Here is a short story about Comic Sans, the font we all love to hate.

Where do comic book fonts come from?

For at least 80 years, comic books were significant part of our popular culture and, oh well, of our lives. But we don’t know much about one of the most notorious fonts that ever existed: the comic book font.

Choose your font

Hello World! Since November 2018, together with Sabina Chipara, we started developing a new custom font that will be available to WhatFontIs users for free. After a hundreds hours’ work we face a tough dilemma on deciding which one to release, so we need help 🙂 We thought to ask you…

Top 10 Most Used Fonts on Christmas Cards

Holidays are coming! I am pretty sure that you’ve already heard this. And if not…then look around! Take a look at the stores, take a look on your street, in your own town! Winter holidays are a rough time of the year…some say. Find a present…the perfect present for the loved one, clean up the house,…