What is WhatFontIs?

WhatFontIs is the easy, fast and flexible way to find almost any free or commercial font from any image. We help thousands of designers(famous or not) from all over the world identify the fonts they need so as to do their job.

A brief history of WhatFontIs:

  • 2009

    In August(or July) 2009, Alexandru Cuibari started the development of the first font identifier that could also identify free fonts

  • 2010

    After almost a year of work and about 1500 coffee cups the service was released, being able to recognize about 100 000 fonts. While it was accurate, the identification of a font took about 5 seconds

    WhatFontIs design in 2010

  • 2011

    It was the first time we saw 100 active users on site and about 100 000 visitors per month.

    We won the 2011 NetCamp Romania edition competing with 20 other startups.

  • 2012

    Party time: 220 000 visitors per month and a database of 200.000 fonts we can identify. Yup, even the cursive ones

  • 2013

    On the surface nothing changed yet under the hood the system detects over 250 000 fonts. We managed to reduce the time needed for a font id to 3 seconds

    Guy Kawasaki mentioned as on google plus. Thank you very much. Elon Musk, what do you use when you need to identify a font?

  • 2014

    We can now identify fonts from all major foundries, helping 420 000 designers/month do their job faster. We had four visitors from Arctic Pole. We have no idea if they were designers or polar bears?

    WhatFontIs Greenland in 2014

  • 2015

    We launched a chrome extension that chould help designers submit the images directly to the detection machine. It was not a very successful one, to be honest

  • 2016

    We launched a new design, the first version of WFI that was responsive, as we saw more and more users coming from the mobile. We added CreativeMarket as another source for commercial fonts so we jumped to 326 000 indexed fonts. Around 6 million users visited us that year. That's more than the population of Denmark.
    Also, we got banned for a week by Google Adsense because a font named Bu***ke was indexed. A sad week that showed us that monetizing from Ads only is very dangerous

    WhatFontIs design in 2016

  • 2017

    The beginning of a new era. We got a new colleague that started to shake up things and we decided to try to monetize the website directly from the people who use it instead of thinking how to put more and more ads. We started to let people login with FB and Google, which got us almost 200 members/day!

  • 2018

    We started focusing on users more and more. Among others we changed the design(again) - and added : automatic character recognition, similar fonts based on font name which gets free similar alternatives to commercial fonts. We also added credit card payment besides paypal only and opened-up for the outside world allowing the use of an api in order to identify fonts.

    WhatFontIs design in 2018

Phone: +1 559-206-0202