{"id":75422,"date":"2024-06-27T08:17:50","date_gmt":"2024-06-27T08:17:50","guid":{"rendered":"https:\/\/www.whatfontis.com\/blog\/?p=75422"},"modified":"2024-06-27T08:17:56","modified_gmt":"2024-06-27T08:17:56","slug":"everything-you-need-to-build-your-ecommerce-website","status":"publish","type":"post","link":"https:\/\/www.whatfontis.com\/blog\/everything-you-need-to-build-your-ecommerce-website\/","title":{"rendered":"Everything You Need To Build Your eCommerce Website"},"content":{"rendered":"\n<p>This article is a quick guide on everything you need to build your eCommerce website.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/pexels-kindel-media-6995253-577x1024.jpg\" alt=\"Everything You Need To Build Your eCommerce Website\" class=\"wp-image-75423\" width=\"840\" height=\"1491\" srcset=\"https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/pexels-kindel-media-6995253-577x1024.jpg 577w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/pexels-kindel-media-6995253-169x300.jpg 169w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/pexels-kindel-media-6995253-768x1363.jpg 768w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/pexels-kindel-media-6995253-865x1536.jpg 865w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/pexels-kindel-media-6995253-scaled.jpg 1154w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/pexels-kindel-media-6995253-770x1367.jpg 770w\" sizes=\"auto, (max-width: 840px) 100vw, 840px\" \/><\/figure>\n\n\n\n<p>The idea of this article is to help you with a clear image of what is needed, and what you should pay attention to.<\/p>\n\n\n\n<p>You will find lots of tips and recommendations on things like:<\/p>\n\n\n\n<p>&#8211; Choosing between a website builder or CMS like WordPress.<\/p>\n\n\n\n<p>&#8211; Do you actually need a website if you do FBA (Fulfillment by Amazon)?<\/p>\n\n\n\n<p>&#8211; What pages are absolutely mandatory on your eCommerce website.<\/p>\n\n\n\n<p>&#8211; Fonts that work great on online stores.<\/p>\n\n\n\n<p>&#8211; The safest color combination which also looks great.<\/p>\n\n\n\n<p>&#8211; Logo.<\/p>\n\n\n\n<p>&#8211; Business name and website name.<\/p>\n\n\n\n<p>&#8211; Payment options.<\/p>\n\n\n\n<p>&#8211; Contact.<\/p>\n\n\n\n<p>Let&#8217;s start with the first thing.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Choosing between a website builder or CMS like WordPress<\/strong><\/h2>\n\n\n\n<p>Both website builders and WordPress are great for eCommerce.<\/p>\n\n\n\n<p>While website builders are highly simple to use for starting your online store, WordPress might seem harder to customize.<\/p>\n\n\n\n<p>But this is not actually true, and if you really can&#8217;t do it by yourself, you can easily find a WordPress professional to hire.<\/p>\n\n\n\n<p>If I were you, I would pick WordPress as it has also lots of good things:<\/p>\n\n\n\n<p>&#8211; the blogging features<\/p>\n\n\n\n<p>&#8211; it is free to use (website builders will cost you money each month)<\/p>\n\n\n\n<p>&#8211; simple to customize as you want<\/p>\n\n\n\n<p>&#8211; tons of support from the world-wide community<\/p>\n\n\n\n<p>&#8211; lots of free and paid gorgeous templates<\/p>\n\n\n\n<p>&#8211; support<\/p>\n\n\n\n<p>&#8211; low prices for customizations and added features<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Do you actually need a website if you do FBA (Fulfillment by Amazon)?<\/strong><\/h2>\n\n\n\n<p>If you are into <a href=\"https:\/\/sell.amazon.com\/fulfillment-by-amazon\" target=\"_blank\" rel=\"noreferrer noopener\">FBA<\/a> and you don&#8217;t know for sure if you need a website as you will actually sell your products on Amazon, here is my thought on this.<\/p>\n\n\n\n<p>Yes, you can have an FBA business without having your own website.<\/p>\n\n\n\n<p>But you need this website to create a brand for your products, to offer support, to get extra sales, and to reach much higher annual revenues.<\/p>\n\n\n\n<p>Think well about it.<\/p>\n\n\n\n<p>The cost to have your own online store is small and the potential return of the investment is extremely high.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What pages and features are absolutely mandatory on your eCommerce website.<\/strong><\/h2>\n\n\n\n<p>Here is what I consider absolutely mandatory in terms of pages and features for your online store.<\/p>\n\n\n\n<p><strong>Web pages<\/strong><\/p>\n\n\n\n<p>Homepage&nbsp;<\/p>\n\n\n\n<p>Blog<\/p>\n\n\n\n<p>Category Overview<\/p>\n\n\n\n<p>Product Page&nbsp;<\/p>\n\n\n\n<p>Search and Listing Results&nbsp;<\/p>\n\n\n\n<p>Login\/Create Account<\/p>\n\n\n\n<p>Mini Cart<\/p>\n\n\n\n<p>Cart Page&nbsp;<\/p>\n\n\n\n<p>Guest Checkout&nbsp;<\/p>\n\n\n\n<p>Shipping &amp; Returns<\/p>\n\n\n\n<p>Payment information<\/p>\n\n\n\n<p>Checkout Review&nbsp;<\/p>\n\n\n\n<p>Order Confirmation<\/p>\n\n\n\n<p>Orders\/Order History<\/p>\n\n\n\n<p>Profile\/Account Settings&nbsp;<\/p>\n\n\n\n<p>Payment Settings<\/p>\n\n\n\n<p>Help<\/p>\n\n\n\n<p>Terms and Conditions<\/p>\n\n\n\n<p>Privacy Policy&nbsp;<\/p>\n\n\n\n<p>Company details<\/p>\n\n\n\n<p>GDPR policy<\/p>\n\n\n\n<p>Contact Us<\/p>\n\n\n\n<p><strong>Features<\/strong><\/p>\n\n\n\n<p>Search<\/p>\n\n\n\n<p>Mini cart<\/p>\n\n\n\n<p>Full cart<\/p>\n\n\n\n<p>Guest checkout<\/p>\n\n\n\n<p>Sign up to email newsletter and WhatsApp news<\/p>\n\n\n\n<p>Quick chat<\/p>\n\n\n\n<p>Shipping cost calculator<\/p>\n\n\n\n<p>WhatsApp contact<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Fonts that work great on online stores.<\/strong><\/h2>\n\n\n\n<p>When choosing the right font for your online store, there are 2 aspects that you should pay attention for.<\/p>\n\n\n\n<p>First is the legibility of the font &#8211; you absolutely want a font that is easy to read by your audience. If you sell glasses for senior people, you might want to use a larger, easier-to-read font.<\/p>\n\n\n\n<p>The second thing is that you want your font to be connected with the products you sell.<\/p>\n\n\n\n<p>Do you sell premium and expensive products? Then you want to use a font that works with your products.<\/p>\n\n\n\n<p>Imagine that you use a colorful and joyful font for selling Rolls Royce cars.<\/p>\n\n\n\n<p>It is clear that this won&#8217;t work well.<\/p>\n\n\n\n<p>If you want to not overcomplicate font selection for your store and stay safe, pick one of these fonts:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><a href=\"https:\/\/www.whatfontis.com\/ADBE_Lato-Black.font\" target=\"_blank\" rel=\"noreferrer noopener\">Lato<\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/1.-Lato-font-1024x512.jpeg\" alt=\"\" class=\"wp-image-75424\" srcset=\"https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/1.-Lato-font-1024x512.jpeg 1024w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/1.-Lato-font-300x150.jpeg 300w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/1.-Lato-font-768x384.jpeg 768w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/1.-Lato-font-1536x768.jpeg 1536w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/1.-Lato-font-770x385.jpeg 770w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/1.-Lato-font.jpeg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><a href=\"https:\/\/www.whatfontis.com\/ADBE_Oswald-Bold.font\" target=\"_blank\" rel=\"noreferrer noopener\">Oswald<\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/2.-Oswald-font-for-ecommerce.png\" alt=\"\" class=\"wp-image-75425\" width=\"840\" height=\"420\" srcset=\"https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/2.-Oswald-font-for-ecommerce.png 800w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/2.-Oswald-font-for-ecommerce-300x150.png 300w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/2.-Oswald-font-for-ecommerce-768x384.png 768w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/2.-Oswald-font-for-ecommerce-770x385.png 770w\" sizes=\"auto, (max-width: 840px) 100vw, 840px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><a href=\"https:\/\/www.whatfontis.com\/ADBE_Merriweather-Bold.font\" target=\"_blank\" rel=\"noreferrer noopener\">Merriweather<\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"513\" src=\"https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/3.-Merriweather-1024x513.png\" alt=\"\" class=\"wp-image-75426\" srcset=\"https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/3.-Merriweather-1024x513.png 1024w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/3.-Merriweather-300x150.png 300w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/3.-Merriweather-768x385.png 768w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/3.-Merriweather-1536x769.png 1536w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/3.-Merriweather-770x386.png 770w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/3.-Merriweather.png 1667w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><a href=\"https:\/\/www.whatfontis.com\/ADBE_Playfair-Display-Black.font\" target=\"_blank\" rel=\"noreferrer noopener\">Playfair Display<\/a><\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/4.-Playfair-Display-1024x512.png\" alt=\"\" class=\"wp-image-75427\" srcset=\"https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/4.-Playfair-Display-1024x512.png 1024w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/4.-Playfair-Display-300x150.png 300w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/4.-Playfair-Display-768x384.png 768w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/4.-Playfair-Display-1536x768.png 1536w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/4.-Playfair-Display-770x385.png 770w, https:\/\/www.whatfontis.com\/blog\/wp-content\/uploads\/2022\/12\/4.-Playfair-Display.png 1667w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>The safest color combination which also looks great.<\/strong><\/h4>\n\n\n\n<p>The safest approach to color combinations for your eCommerce website is to stick with black and white.<\/p>\n\n\n\n<p>This is the best color scheme because it is practical, professional, and versatile.<\/p>\n\n\n\n<p>Have in mind that even if you use the black and white color scheme, your products might ce super colorful and this way your website will not become a rainbow.<\/p>\n\n\n\n<p>This bland and white scheme works great no matter what you sell.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Logo<\/strong><\/h4>\n\n\n\n<p>Your eCommerce website will need a logo.<\/p>\n\n\n\n<p>What I highly recommend you is to use a logo design contest for getting your logo.<\/p>\n\n\n\n<p>For a $100 prize you will have many designers compete for your logo design.<\/p>\n\n\n\n<p>And you will get a nice and unique logo, with copyright and everything you need, for a small price, and made by a real logo designer, not by a computer.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Business name and website name.<\/strong><\/h4>\n\n\n\n<p>Your website name will be your business name.<\/p>\n\n\n\n<p>But your company can actually have any name.<\/p>\n\n\n\n<p>When choosing your website name, you want to pay super attention for the following things:<\/p>\n\n\n\n<p>&#8211; You should get a .com domain, even if you sell locally.<\/p>\n\n\n\n<p>Why? Because you want to be sure that your website name is available as a .com domain and you want to block anybody else from getting the most important domain for your business.<\/p>\n\n\n\n<p>&#8211; You want a unique website name.<\/p>\n\n\n\n<p>Pick a name that is not similar with an already established business.<\/p>\n\n\n\n<p>&#8211; What does your website name mean.<\/p>\n\n\n\n<p>Check what your website name means. In English it might be ok, but in another language might be translated in ways that you don&#8217;t want.<\/p>\n\n\n\n<p>&#8211; After you find the right business name and it is available as a .com domain, check it on Facebook, TikTok, Linkedin, and Instagram.<\/p>\n\n\n\n<p>You want your business name to be available also on the most common social media platforms.<\/p>\n\n\n\n<p>&#8211; Copyright<\/p>\n\n\n\n<p>Look on the internet and see if there are any potential issues with the website name \/ business name you are about to choose.<\/p>\n\n\n\n<p>You really don&#8217;t want to get into Copyright issues.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Payment options<\/strong><\/h4>\n\n\n\n<p>Implement as many payment options as possible.<\/p>\n\n\n\n<p>You want at minimum to have the following payment options:<\/p>\n\n\n\n<p>&#8211; Credit card<\/p>\n\n\n\n<p>&#8211; PayPal<\/p>\n\n\n\n<p>But you should also add Bitcoin, this is the feature and you want to be part of it.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Contact<\/strong><\/h4>\n\n\n\n<p>You want your customers and potential customers to easily contact you.<\/p>\n\n\n\n<p>Have contact forms, WhatsApp, phone numbers, and your email public so your customers and get in touch with you.<\/p>\n\n\n\n<p>I absolutely hate when I can&#8217;t find good and quick ways to contact an online store.<\/p>\n\n\n\n<p>And this is not just me, but all the others hate it too.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Conclusions<\/strong><\/h2>\n\n\n\n<p>eCommerce websites are not a simple or easy business.<\/p>\n\n\n\n<p>If you want to make it work very well (crazy annual revenue), you have to pay attention to everything.<\/p>\n\n\n\n<p>And this article is part of your research.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This article is a quick guide on everything you need to build your eCommerce website.<\/p>\n","protected":false},"author":4,"featured_media":75423,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,6],"tags":[961,960],"class_list":["post-75422","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-about-fonts","category-business","tag-fonts-for-ecommerce-websites","tag-how-to-build-ecommerce-website"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Everything You Need To Build Your eCommerce Website<\/title>\n<meta name=\"description\" content=\"This article is a quick guide on everything you need to build your eCommerce website.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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