{"id":164,"date":"2018-03-21T11:05:18","date_gmt":"2018-03-21T11:05:18","guid":{"rendered":"https:\/\/www.whatfontis.com\/blog\/?p=164"},"modified":"2018-10-05T13:42:10","modified_gmt":"2018-10-05T13:42:10","slug":"font-pairing-combinations-of-fonts-that-go-together","status":"publish","type":"post","link":"https:\/\/www.whatfontis.com\/blog\/font-pairing-combinations-of-fonts-that-go-together\/","title":{"rendered":"Font pairing: Combinations of fonts that go together"},"content":{"rendered":"

Any graphic designer will tell you that it\u2019s a pretty difficult task to find a font pairing that won\u2019t fight each other for attention and will harmonize without looking dull and boring.<\/p>\n

The rule most designers go by is \u201cconcord or contrast, but don\u2019t conflict\u201d. Even though you might think font pairing is random, there is actually a science behind combining the headings, subheadings, and body and making them suit the content and the tone of the brand.<\/p>\n

But, with so many to choose from, how do you find fonts that go well together? Below are some tips for font pairings, which will make mixing fonts a breeze for you. Let\u2019s take a look at our font pairing guide.<\/p>\n

Mix serifs and sans serifs<\/h3>\n

\"\"<\/p>\n

Contrast is good if you don\u2019t push it too hard. Making a font match where one font is a serif, and the other one isn\u2019t, will give you balance. You can achieve more or less the same effect with font pairs where one is a handwritten font, and the other one is a script.<\/p>\n

Don\u2019t use more than three fonts<\/h3>\n

\"\"<\/p>\n

When font matching, don\u2019t bother finding too many fonts. Try to stick with two. And, three fonts doesn\u2019t mean three typefaces, using the same font in three weights works as well, and gives you plenty of variety.<\/p>\n

Take a look at the glyphs first<\/h3>\n

\"\"<\/p>\n

Before you commit to using a font, check if it has all characters you need. This might not be an issue, but if you\u2019re working with multilingual or international clients, this is important.<\/p>\n

Be careful with the tone<\/h3>\n

\"\"<\/p>\n

The font comes with an attitude. They might be girly, or bold, or fancy, or scary. Compare the mood to your project\u2019s, and make sure they match.<\/p>\n

Work with columns<\/h3>\n

Our eyes struggle much less with short lines. When you don\u2019t have massive amounts of text, you could reduce the columns\u2019 width, and improve readability.<\/p>\n

Making the font readable is key<\/h3>\n

You could go with the most beautiful font pairings possible. However, if people can\u2019t read what you say, that won\u2019t matter at all. You shouldn\u2019t make them zoom in.<\/p>\n

Try using superfamilies<\/h3>\n

\"\"<\/p>\n

When you use different fonts that are within the same typeface family, so-called \u2018superfamily\u2019, you already have a range of fonts, styles, and weights that are actually made to work with each other.<\/p>\n

A good one will give you both a serif and sans serif, such as Meta and Meta Sans, or Lucida and Lucida Sans.<\/p>\n

Contrast is your friend<\/h3>\n

\"\"<\/p>\n

As mentioned above, contrasting fonts such as a serif and sans-serif work great. Contrast is all about finding typefaces that are different, yet complementary. If too similar, the typefaces might conflict. Opt, however, for slightly different sans serifs or serifs, and you\u2019ll get amazing pairings.<\/p>\n

Establishing hierarchy is important. You could do this with nothing more than size and weight, but when you have a varying typeface, it is crucial to have a careful pairing. If the display face has a unique personality, you will need a neutral one as well, to do the hard work.<\/p>\n

Pair the font subcategories<\/h3>\n

\"\"<\/p>\n

It doesn\u2019t end with \u2018serif\u2019 and \u2018sans-serif\u2019. They\u2019re each split into categories, where for example, old style serifs such as Caslon or Garamond, work great with humanist sans serifs from the likes of Lucida Grande and Gill Sans.<\/p>\n

Traditional serifs, on the other hand, come with a contrast between thin and thick strokes. Fonts such as Perpetua, Times or Bookman will look stunning with geometric sans serifs, such as Century Gothic or Avant Garde.<\/p>\n

And last but not least, modern serifs achieve a pronounced, stylized effect by having a dramatic contrast between thin and thick, and a larger x-height. This category includes fonts such as Walbaum, Didot, and Bodoni, and they\u2019re also best paired with geometric sans serifs.<\/p>\n

A few examples of font pairings<\/h3>\n

Shall you ever consider using this guide as a reference material, below are a few unique font pairings that you can choose from. And, they\u2019re sorted according to what they work best with.<\/p>\n

Julius Sans One & Archivo Narrow<\/h4>\n

Julius Sans One is a great display font due to the broad baseline and fine stroke. Archivo Narrow\u2019s masculine, geometric style, is a great contrast to it, and you get a great combination which guarantees easy readability.<\/p>\n

Formal documents such as resumes are usually lackluster when you need fonts and font pairings, but that doesn\u2019t have to be the case. Clean and easy to read typefaces can balance things out and create a hierarchy.<\/p>\n

Archivo Black<\/a> & Archivo narrow<\/a><\/h4>\n

\"\"<\/a><\/p>\n

Combine a light, condensed style with a bold and rounded typeface. Archivo Black<\/a> is bold and wide and goes excellent with Archivo Narrow<\/a> and Arialle. You can break up the text color and make it complement the background colors, and the composition. This is a visual technique that will bring symbolism to the designs.<\/p>\n

Libre Baskerville<\/a><\/h4>\n

Opting for a single typeface across the whole brand isn\u2019t something to be afraid of. Libre Baskerville<\/a> is a font that comes with style variants, and using them is a great way to achieve nuance, and not overcomplicate the design. This is a classic serif typeface that works great both for headings and body.<\/p>\n

Bebas Neue<\/a> and Montserrat<\/a><\/h4>\n

The crowd favorite, Bebas Neue<\/a> is amazing. It has a clean and condensed form that makes it great for headings. To contrast, it, use Bebasand Montserrat and get a contemporary, yet tidy pairing. This font combination has a geometric form, and you can use shapes to accompany the type.<\/p>\n

Lora<\/a> and a sans serif font<\/h4>\n

\"\"<\/a><\/p>\n

When you want to achieve a dramatic effect, you can go with light and bold versions of the same font. For example, Lora<\/a> has brushed curves, which results in a sophisticated and elegant typeface. For a charming, feminine effect, combine regular and italic.<\/p>\n

Open Sans Exta Bold & Cooper Hewitt<\/a><\/h4>\n

You need something that is similar to pairings you would commonly get in publishing or newspapers. To grab the attention, something a headline should do, use Open Sans Extra Bold.<\/p>\n

And, for a tough, straight to the point, use uppercase Cooper Hewitt<\/a>. For the body, you could opt for PT Sans, as it\u2019s very easy to read, and combined with the other two, gives a solid style that is well anchored.<\/p>\n

Playfair Display<\/a> & a sans serif font<\/h4>\n

\"\"<\/a><\/p>\n

For a wedding design or other invitations, Playfair Display<\/a> is amazing. Playfair Display Black<\/a> has a heavy style, and when combined with Playfair Display Italic<\/a>, you get a stunning hierarchy. Use light tones in the background to soften the text.<\/p>\n

Raleway<\/a> and Roboto Condensed<\/a><\/h4>\n

\"\"<\/a><\/p>\n

Raleway<\/a>\u2019s roundness does wonders with the condensed Roboto Condensed<\/a>. The heavy heading typeface will offset well against the finely weighted subheading. Mixing weights of one typeface is a great way of achieving hierarchy.<\/p>\n

Wrapping things up<\/h3>\n

Regardless of whether you go for elegant typefaces or contemporary ones, you should know that the typefaces you go for will create a face for your brand.<\/p>\n

Having a successful combination will make things easy to read and will also help you communicate your message to your audience.<\/p>\n","protected":false},"excerpt":{"rendered":"

Any graphic designer will tell you that it\u2019s a pretty difficult task to find a font pairing that won\u2019t fight each other for attention and will harmonize without looking dull and boring. The rule most designers go by is \u201cconcord or contrast, but don\u2019t conflict\u201d. Even though you might think font pairing is random, there […]<\/p>\n","protected":false},"author":3,"featured_media":183,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-about-fonts"],"yoast_head":"\nFont pairing: Combinations of fonts that go together - WhatFontIs Blog<\/title>\n<meta name=\"description\" content=\"Any graphic designer will tell you that it\u2019s a pretty difficult task to find a font pairing that won\u2019t fight each other for attention and will harmonize without looking dull and boring.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.whatfontis.com\/blog\/font-pairing-combinations-of-fonts-that-go-together\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Font pairing: Combinations of fonts that go together - 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